Marketing Insights
Steep Digital Marketing Blog
6 Things Financial Advisors Should Know About YouTube Advertising
6 Things Financial Advisors Should Know About YouTube Advertising Most Steep clients know me as “The Facebook Guy.” Yes, we’ve spent 8 figures on Facebook traffic. Yes, we’ve generated hundreds of thousands of leads on...
Steep Summit Stories Episode 6 with Abe Abich
Summit Stories Episode 6 - Abe Abich, Founder of Abich Financial Services Abe is CEO and founder of Abich Financial Services (AFS). Abe founded AFS in 2008 and has nearly two decades of experience in...
Measuring Your Seminar and Webinar Marketing
This single important metric is ignored by most people. As marketers, we know that measuring our efforts matters. Looking back at results helps us learn from success and failure, teaches us more about our customers,...
Steep Summit Stories Episode 5 with Brian Levy
Summit Stories Episode 5 - Brian Levy, Founder of BML Wealth Management Brian Levy is the founder behind Irvine-based financial planning firm, BML Wealth Management, and host of The Retirement Fingerprint radio show. Brian...
Steep Summit Stories Episode 4 with Scott Dougan and Sean Lee, Creators of Retirement Elevated
Summit Stories Episode 4 - Scott Dougan and Sean Lee, Creators of Retirement Elevated Scott Dougan and Sean Lee, the two advisors behind Elevated Advisor and Retirement Elevated, run their business from two different...
Steep Summit Stories Episode 3 with Joel Johnson
Summit Stories Episode 3 - Joel Johnson, Owner of Johnson Brunetti You’ve probably heard of “million-dollar advice” but what about “$250 million dollar advice”? Well, that’s what you’re going to get for the low...
What Financial Advisors Need to Know about Apple iOS 14 and Facebook Ads
What Financial Advisors Need to Know about Apple iOS 14 and Facebook Ads It seems that about once per year the marketing community is sent into panic with the announcement of a new app feature...
Steep Summit Stories Episode 2 with Traci Radmanovich
Summit Stories Episode 2 - Traci Radmanovich, Founder of PTFT Group The first time Traci did a webinar, it didn’t go great. Despite lots of registrations and attendees, she learned that converting leads to...
Steep Summit Stories Episode 1 with Bradley Geddes
Summit Stories Episode 1 - Bradley Geddes, Financial Planner at Decker Retirement Planning Summit Stories is an informal video podcast where we ask advisors from across the country about their business, marketing, and life....
An Advisor’s Guide to the Best Webinar Equipment
An Advisor’s Guide to the Best Webinar Equipment Today, millions of Americans are scrambling to work and communicate virtually. Marketing is no exception, and we’ve launched brand-new live and on-demand webinar marketing services to help...
The 2020 Election & Facebook Marketing
The 2020 Election & Facebook Marketing Facebook was at the center of conversations related to the elections in 2016 when the Trump campaign used the Facebook ad platform with unprecedented success. Today, as we approach...
What Every Financial Advisor Should Know About Facebook
What Every Financial Advisor Should Know About Facebook Did you know that your next client is more likely to find you on social media than any other way? Some advisors understand that social media should...
Steep’s Top 13 Books Every Financial Advisor Should Read
Steep’s Top 13 Books Every Financial Advisor Should Read We’ve nearly done it. Another year hurtling around the sun at 67,000 mph. No, really, I checked. That’s how fast the Earth is revolving around the...
Lifecycle Marketing
Lifecycle Marketing Do you know the #1 reason people choose you to be their financial advisor after their seminar is?Is it how sharp you dressed? How polished your presentation was? How nice the room was...
Converting Attendees to Appointments
Converting Attendees to Appointments Running 200+ campaigns/month we hear a lot of feedback about what’s working and what isn’t. We’re no strangers to the fact that hosting a seminar is only a piece of the...
