3 Reasons Why Social Security Marketing Isn’t Dead

If you’ve been in the insurance and financial services industry at any time in the last 10 years (or more) you know that Social Security marketing has been the bread and butter for many advisors’ marketing whether through workshops, radio, or television. This might make you think that Social Security marketing is dead because you’re…

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Persuasion: How the Power of Language Fills Seminars

The power of language is an amazing tool. We rarely give a second thought to the language and copy we see in commercials or on the news, but language has a subconscious effect on us that ultimately determines the actions we take. We run hundreds of seminars a month for advisors across the U.S. Testing…

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